A good experiment will give you a lot of data.

A good experiment builds on the last experiment.

A good experiment will help you to escape a locally optimal space.

A good experiment minimizes the time between your action and reality’s feedback.

A good experiment follows the Pareto principle.

A good experiment is designed to prove you wrong, not to validate your ego.

A good experiment tests the problem before you build the solution.

A good experiment delivers a clear “No” just as effectively as a clear “Yes.”

A good experiment bypasses the proper way of doing things.

A good experiment has accurate measurements of results.

A good experiment should not take a day to setup.